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Social Media Marketing
Teacher
admin
Category:
Sales & Marketing
Description
Reviews
Introduction
Course Objectives
Module 1
The Basics of Social Media Marketing
What is Social Media Marketing?
The 5 Pillars
Considering KPIs
Social Media Marketing Tools
The Benefits
Knowledge Check
Module 2
Facebook
Pros / Cons
Facebook Stories
Likes / Comments
Posts / Links
Tracking and Measurement
Knowledge Check
Module 3
YouTube
Pros / Cons
Types of YouTube Ads
Channel
Content and Voice
Tags and Measurement
Knowledge Check
Module 4
Twitter
Pros / Cons
Types of Tweets
Voice
Tags and Links
Tracking and Measurement
Knowledge Check
Module 5
LinkedIn
Pros / Cons
Types of Ads
Optimize Search in Profile
Groups and Links
Tracking and Measurement
Knowledge Check
Module 6
TikTok
Pros / Cons
Hashtag Challenges
Advertisement Types
Tracking and Measurement
Content
Knowledge Check
Module 7
Pinterest
Pros / Cons
Watch
Pins and Boards
Traffic and Links
Tracking and Measurement
Knowledge Check
Module 8
Tumblr
Pros / Cons
Choosing a Theme
Posting and Conversation
Links
Tracking and Measurement
Knowledge Check
Module 9
Snapchat
Pros / Cons
Geofilters and Lenses
Audience
Ads
Tracking and Measurement
Knowledge Check
Module 10
Instagram
Pros / Cons
Instagram Stories
Niche and Quality
Hashtags
Tracking and Measurement
Knowledge Check
Assessment
Post Test
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